ELECTRIFICATION

From the track to the tundra – and billions of miles in between – Nissan’s lineup of electric vehicles make every drive electrifying. This brand campaign is year two of Nissan’s electrification push and features Brie Larson.


DIRECTED BY RACHEL MORRISON

→ YEAR 2 Eve that Electrify

→ Social

  • AGENCY → TBWA\Chiat\Day NY

    CCO → Amy Ferguson

    ECD → Dave Banta

    GCD → Basil Coweison

    CD → Shawna Klein

    ACD → Anthony Pasqualone & Monica Sagowitz

    DIRECTOR → Max Malcom

  • PRESS → iSpot / AdAge / Adweek / Fast Co / Top 15 USA / Today Ad Meter / Business insider / Today Show Best Ads

ELECTRIFICATION

The human body runs on electricity. Actual electrical currents. Your brain, your heart, your nervous system. They all work because of a sophisticated electric power grid inside your body. By drivers who love to be pinned in their seats and feels their hearts race. Our cars are for electric drivers. Year 1 of Nissan Electrification push featuring Brie Larson.


DIRECTED BY AMBER GRACE JOHNSON

→ YEAR 1 Electric Cars for Electric Drivers

→ Social

  • AGENCY → TBWA\Chiat\Day NY

    CCO → Chris Beresford-Hill

    ECD → Dave Banta

    CD → Shawna Klein

    ACD → Shannon Murphy

    SR AD → Aldis Rasums

    SR CW → Mike Breighner

    DIRECTOR → Amber G Johnson

  • PRESS → Adweek

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Nissan Thrill Launch — Brand Launch